WOW (formerly Sky Ticket) is a streaming-only service from Sky Deutschland that offers access to Sky’s premium content without long-term contracts or satellite hardware. It provides a flexible, internet-based alternative to traditional Sky subscriptions with monthly packages for films, series, and sports.

Why Choose WOW

WOW stands out as a flexible, no-commitment way to access Sky’s premium content, operating under German and EU regulations to ensure all user data remains within EU jurisdiction. The service was rebranded from Sky Ticket to WOW in 2022, focusing on providing a more streamlined experience.

The key advantage of WOW is its flexibility – users can subscribe on a monthly basis without long-term commitments, making it ideal for accessing specific sports seasons or binging particular series. It offers much of Sky’s premium content (including HBO shows, Bundesliga football, and exclusive movies) without requiring satellite dishes or hardware rental.

Data Residency and Privacy

• Operated by Sky Deutschland headquartered in Unterföhring, Germany
• All user data stored on servers within the EU
• Subject to strict German data protection laws and GDPR
• Regulated by German media authorities
• Transparent privacy policy with clear user controls
• No data transfers outside EU/EEA without adequate protection measures

Content Library

• Premium movies soon after theatrical release
• Exclusive series (including HBO productions like House of the Dragon)
• Sky Originals (exclusive German and European productions)
• Live sports with Bundesliga football and Formula 1 (Sports package)
• Documentary content
• Curated content collections
• On-demand library for flexible viewing
• Mix of German and international content

Features

• Pure streaming service with no hardware requirements
• Monthly subscription with no long-term commitment
• Multiple simultaneous streams (depending on package)
• Watch on smart TVs, smartphones, tablets, and computers
• Download option for offline viewing
• HD streaming (UHD with some premium packages)
• Personalized watchlists and recommendations
• Live and on-demand viewing options
• Apps for various platforms including Fire TV, PlayStation, Xbox

Limitations

• Content library smaller than full Sky subscription
• Some premium content requires higher-tier packages
• Live sports are considerably more expensive than entertainment packages
• Geographic availability limited to Germany and Austria
• Some device limitations compared to full Sky Q
• Limited 4K/UHD content compared to other premium services
• Simultaneous streams limited based on subscription type